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Lenders' pitches aiming higher

Despite the mortgage meltdown, the blizzard of advertising for home loans continues.

With the subprime market in tatters in the wake of record defaults and foreclosures, fewer pitches scream "Bad credit? No problem!" Instead, lenders struggling to remain profitable are targeting people who have good credit and plenty of home equity.

With fewer homes being sold -- and, therefore, fewer loans taken out to finance purchases -- mortgage firms that have survived the subprime shakeout are focusing their marketing on persuading homeowners to refinance.

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Credit unions juggle home loans with other services

Home lending may not be new among Columbus-area credit unions, but it is increasingly viewed as an important product to offer to customers and an attractive means to bolster the bottom line, according to local credit union executives.

Often viewed as place to get a vehicle or personal loan, credit unions are more aggressively marketing home lending products to their existing and potential new customers, says Rob Bachman, mortgage manager of Kemba Financial Credit Union. Bachman, who joined the Gahanna-based credit union to help grow its fledgling mortgage business seven years ago, says Kemba and other large area credit unions have become more progressive in serving the home loan consumer.

"They wanted to grow this more than they had," Bachman says. "In the past, it was more of a niche product.


Determining your own net worth statement

Developing a plan to help you reach your financial goals must start with a comprehensive look at where you are right now. If you are seeking to reach a financial goal you should start by compiling a net worth statement that provides an inventory of all assets you own and liabilities you owe. A net worth statement provides a quick snapshot of your financial health right now, building the foundation upon which a comprehensive financial plan can be based.

Elements of a net worth statement include: a breakdown of all your cash and investment assets as well as retirement assets, business assets, real estate (including your residence) and other personal property as well as all of your debts, such as credit cards, mortgage and other loans.A net worth statement can uncover financial issues -- ranging from inadequate portfolio structure to a lack of an estate plan -- that could impede you from reaching your financial goals.


Stirling Sotheby'S First Ever No Reserve Property Auction In Florida

Two top Florida Developers are putting scores of properties on the auction market with no reserve prices and no minimum. The luxury apartments on developments in two of the best locations in Florida will be sold to the highest bidder however low that bid might be. .


Longview, Pine Tree share grant for new anti-pollution devices

Marshall was the only other area district that applied, but was put on a "waiting list" because all available 2008 grant money was accounted for, Morrow said. She added that the Harrison County district will be considered in the 2009 funding cycle, which begins Sept. 1 with about $6 million available for retrofits.

Gilmer ISD Superintendent Rick Albritton said his district also would attempt to get funds to retrofit 21 of their 26 buses for 2009.

The program is open to all public schools with at least one diesel-powered bus.

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